Design a hat online, choose a Granny to knit it!
“Golden Hook is a company that lets customers design their own hat and then choose the grandmother they’d like to knit it. Users begin by selecting the shape of hat they’d likeâ€”classic, long or Peruvian, with pompom or without.”
“They can then begin either with a blank hat or one of the site’s existing designs and customize it, knit row by row, by clicking on a region of the hat and then clicking on the colour they’d like that stripe to be. On Peruvian styles they can even choose the hue of the strings by the ears, and for those with simple tastes a “Colour Up” option is available to make the entire hat a single shade.”
“Customers then select their hat size and proceed on to view Golden Hook’s gallery of grandmas, which gives photos and short bios (“married since kindergarten, a former dairywoman, sheâ€™s an absolute fan of the Wheel of Fortune,” for example) for each knitter in the company’s employ. After choosing the one they’d like to knit their hat, customers can send her a message and can even request that she sign her name on the hat’s label. Pricing begins at EUR 42.”